Development and delivery of informative printed materials for the needs of the external dimension of the Communication Plan for the Bulgarian Presidency of the Council of the EU
Type 1: Welcome to Bulgaria booklet
Client:Ministry of Foreign Affairs of the Republic of Bulgaria
Date:December 2017 - January 2018
The subject of this order is the production and delivery of 3 types of informational printed materials for the needs of the external dimension of the Communication Plan for the Bulgarian Presidency of the Council of the EU.
Materials have the following parameters:
A6 format booklet, with hard covers, volume - minimum 20 pages, colored glossy paper, 130-150 gr.; branded with the relevant visual attributes of the Presidency (logo, motto). Circulation – up to 20 000 units.
Product contents (booklet):
- a map of Sofia, presenting main institutions and culturally and historically remarkable, as well as an example walking route connecting all selected locations, with an interesting visual layout;
- a map of Bulgaria, which gives basic information about larger cities in the country and important sights;
- a column presenting at least 10 interesting and unique (less known to the general foreign public) facts about Bulgaria;
- presentation of traditional elements of Bulgarian life and cuisine;
- practical information and useful tips when staying in Bulgaria;
- presentation of basic and popular everyday phrases from the Bulgarian language (including in transcription);
- presentation of characteristic elements of the behavior of the local population in everyday life situations;